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Keep Our Eyes On The Ball
I am an optimist. My wife would call that an understatement, but I am what I am. To say these are difficult times for business is an understatement so, here's a little something I read not long ago that helps sustain me.
It is important to understand demographics if you want to understand the market for selling a business. The economic climate, while obviously having an impact now, will change sooner or later.
It is a paradoxical but profoundly true and important principle of life that the most likely way to reach a goal is to be aiming not at that goal itself but at some more ambitious goal beyond it. - Arnold Toynbee (1889 - 1975)